Mondelēz International is delighted to announce the appointment of Christian Woolfenden as Senior Vice President and Managing Director UK&I.
Christian brings extensive leadership experience from highly competitive and consumer-focused industries, with a strong track record of driving innovation, transformation and responsible growth. He joins Mondelēz International at an exciting time, as the company continues to lead and invest in UK and Irish manufacturing, research and development, and trusted heritage brands.
In his role, Christian will lead Mondelēz International’s UK and Ireland business, home to iconic brands including Cadbury, Maynard Bassetts, belVita and Oreo. He will focus on growing brands that UK and Irish consumers love today and will continue to enjoy for generations.
Christian follows Louise Stigant, who announced her retirement from Mondelēz International in December 2025, after a 30-year career with the company.
Commenting on his appointment, Christian Woolfenden said:
“I am incredibly excited to join Mondelēz International and lead the UK&I business. It’s a fantastic opportunity to join and I’m looking forward to working with the team to continue driving growth and innovation across the company’s iconic portfolio of snacking brands.”
Volker Kuhn, EVP and President, Europe added:
“We are delighted to welcome Christian to Mondelēz International. His proven leadership and extensive experience in the FMCG sector will be invaluable as we continue to grow our business in the UK and Ireland. He will build on the incredibly strong foundation Louise and her team established.”
The appointment follows an impactful 2025 for the UK&I Business Unit. It has rolled out packaging with 80% certified recycled material on around 300 million Cadbury Dairy Milk sharing bars; collaborated with Lotus Bakeries, launched Cadbury Dairy Milk Biscoff, bringing together two iconic tastes and brands; and opened a state-of-the-art Consumer Research Centre in Bournville which brings together cutting-edge technology, sensory expertise, and consumer insights to innovate and develop new chocolate products for brands such as Cadbury, Toblerone, and Milka.
